Communication should be...
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Continuous, consistent, effective
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Towards business targets
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Must provide competition advantage
The most important assets are:
For longer life and standing on crisis…
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Investments made for your future, communication strategies executed with us are to incread your companies credibility.
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Doubtless that; your liqudity, your company’s lots and your trade mark’s market values are going to be affected by your credibility conditions which is deeply related to your reputation.
To protect customer value from the point of view of communication,
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Product communications
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Communication of company financial performance
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Communication of company values
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Communications of company issues against crisis
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Sales channel communications
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Communications with media
are important...
Advantages of the Companies With Higher Perception, Compared to Other Comp.
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Products and services are 7 times easier to sell with higher prices,
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Can hire same person with lower cost,
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Keeps 5 times lower stocks,
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Admired 4 times more and recommended as “place to work”,
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Preferred 3 times more by sub contractors and suppliers,
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Forgived 1.5 times more for its errors...
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Researchs show that companies used Integrated Marketing Communication services are “more effective with less cost” by time...
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A pharmatical company’s Perception Management proved that it effects doctors’ scribing to patients as much as 22%
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Best admired and preferred company to work in USA is FORD! Reason is the investments on social responsibility by the company (Capital Magazine December 2002)
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